About
I've been on both sides of the camera
I studied biology in college and genuinely loved it. I was also making videos the whole way through, and kept making them after I graduated: comedy, an anonymous account about a breakup, and now finance. Over time it became clear that my content skills were the rarer ones, and that they let me be more useful to companies and to people.
Content is the thing I'm most confident in, and I'm meticulous about it. When I cut dead space, I'm deciding how much of a syllable to keep, often shaving one or two frames, so the video moves fast without becoming hard to follow.
Then came applying it inside startups, in situations I'd never been in before: coaching 100+ creators at Turbo AI, rebuilding a creator program at BeFreed, directing a content team at Iru. I've made the videos and coached other people to make them, so I know what each side takes.
I'm from California and went to the University of California, San Diego, where I studied biology with a minor in business. Since September 2026 I've been head of marketing at Tomo, running the creator program and making paid ads.
All these years later, it's still incredible to me that what started as a hobby has grown into skills and knowledge I can use to help people, companies and the world.
The future is bright. Aim high.
Timeline
My own accounts
Comedy to a combined 400K followers. An anonymous breakup account to 60K, 2M likes and an 8M view video.
Turbo AI
Creator and influencer operations. 100+ creators, 196M organic views in six months.
BeFreed
Rebuilt the UGC program: sourcing, coaching, creative strategy, SOPs and an internal creator CRM. 120M campaign views.
Iru
Creative direction for a two-person content team. 6.8M+ views across three breakout reels.
Tomo
Head of marketing. Building the creator program and creatives for paid ads.